Create ads for consumer goods using Gen AI
Create better ads using Gen AI, whether your brand offers designer clothes or premium pet food.
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Get better outcomes with Pencil's AI
Always on brand.
Add your brandbook to Pencil's platform and let AI do the rest.
Catch the trends.
Get ads up and running quickly, so you can respond to trends and seasons.
Scale your output.
Grow your content as you grow your brand. Generate multiple ad variations at scale, and prevent ad fatigue.
Ads that resonate.
Easily tailor your ads for different customer segments.
Localise your ads.
Automatically localise ads for different regions, languages, and cultural nuances.
One platform for everything.
Take ads from concept to launch with one platform, where any and every team member can collaborate.
Case Studies
Meet the Moodlings
AI-Generated Characters Made In Pencil Featured in Google’s Latest Vertex AI Update
Diageo uses AI to Create Content for Every Occasion
One of the biggest advantages of AI in creative work is the ability to produce more specific, tailored content for different moments throughout the year.
Google is Adapting its Workflows to Take Advantage of AI
Google piloted a series of AI-led content creation workflows across different regions and marketing teams.
L’Oréal Is Using AI For Product Shots of All Shades and Textures
L’Oréal wanted to assess whether AI could replace a percentage of product photoshoots while maintaining high creative standards.
