Marketing has an
AI operating system now
The only platform that aggregates every AI model, enforces enterprise governance, and turns production savings into media growth.
Proven across global brands
Reduction in creative
production costs
ROAS
improvement
Markets scaled
simultaneously
The Best Models. One Platform. Zero Lock-In.
AI moves fast, and walled gardens lock you into one vendor. Pencil brings the best models from OpenAI, Google, Adobe, Runway, and Bria into one orchestration layer, so you can always use the right model and benefit from new ones as they launch.
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Built for enterprise procurement
trusted by global legal teams
Every control your IT, legal and procurement team requires, included by default.
SOC 2 Type II
No-Train Policy
Full IP Idemnification
Regional data compliance
Role-based access
Brand Safety Guardrails
Latest case studies
How Diageo Scaled Seasonal Content with AI
How L'Oréal Tested AI Product Photography
How Unilever Reimagined Content Production
The Engine of Your AI
Strategy
Integrate the world’s leading AI models into one secure environment. Orchestrate your global workflows with brand-safe agents that scale your production without adding complexity.
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Latest news
Pencil featured in Google Nano Banana Pro launch - try it NOW
Google's latest image generation model is LIVE inside Pencil
Announcing our First-of-its-Kind Ethical GenAI Package
Upskilling with Northwestern for the AI Era
Upskilling for the AI Era: Brandtech’s Gen AI Platform, Pencil, is using Gen AI for good with Anas Ghazi, Adjunct Assistant Professor of Digital Storytelling at Northwestern’s Master of Science in Communication Program, inspiring the next generation of storytellers through a live brief supporting food re-distribution company, Sharing Excess’ year-end campaign.
Announcing our Adobe Partnership to Revolutionize GenAI for Global Brands
Brandtech’s Gen AI marketing platform Pencil Pro unveils Adobe Firefly Services integrations, which give immediate, seamless access to Adobe creative tools and Gen AI foundation models.
