Marketing has an
AI operating system now
The only platform that aggregates every AI model, enforces enterprise governance, and turns production savings into media growth.
Proven across global brands
Reduction in creative
production costs
ROAS
improvement
Markets scaled
simultaneously
The Best Models. One Platform. Zero Lock-In.
AI moves fast, and walled gardens lock you into one vendor. Pencil brings the best models from OpenAI, Google, Adobe, Runway, and Bria into one orchestration layer, so you can always use the right model and benefit from new ones as they launch.
Built for enterprise procurement
trusted by global legal teams
Every control your IT, legal and procurement team requires, included by default.
SOC 2 Type II
No-Train Policy
Full IP Indemnification
Regional data compliance
Role-based access
Brand Safety Guardrails
Latest case studies
How Diageo Scaled Seasonal Content with AI
How L'Oréal Tested AI Product Photography
How Unilever Reimagined Content Production
The Engine of Your AI
Strategy
Integrate the world’s leading AI models into one secure environment. Orchestrate your global workflows with brand-safe agents that scale your production without adding complexity.
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Latest news
Pencil and GWI Launch Insights Agent
Bring real-time consumer intelligence into every creative decision.
Oliver Wins Samsung LATAM with Pencil
Oliver builds Samsung's regional marketing operation on Pencil.
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From Idea to Ad in One Editor
Generate, edit, and finish ads without leaving the editor.
Google's Latest Image Model in Pencil
Bring Nano Banana image generation into your creative workflow.
