A New GenAI Carbon Calculator to Measure Sustainability Impact

Brandtech releases white paper with Scope3 that aims to measure Gen AI environmental impact and a carbon calculator to help marketers understand their emissions.

BCG & Pencil Join Forces to Scale GenAI Adoption in Marketing

Partnership Accelerates Data-Driven Content Creation and Marketing Transformation for the World’s Largest Brands

Announcing our latest model integration, Google Veo2

Brandtech Announces New Collaboration with Google Cloud to Integrate Veo 2 into Brandtech’s Gen AI Marketing Platform

Announcing our Adobe Partnership to Revolutionize GenAI for Global Brands

Brandtech’s Gen AI marketing platform Pencil Pro unveils Adobe Firefly Services integrations, which give immediate, seamless access to Adobe creative tools and Gen AI foundation models.

Upskilling with Northwestern for the AI Era

Upskilling for the AI Era: Brandtech’s Gen AI Platform, Pencil, is using Gen AI for good with Anas Ghazi, Adjunct Assistant Professor of Digital Storytelling at Northwestern’s Master of Science in Communication Program, inspiring the next generation of storytellers through a live brief supporting food re-distribution company, Sharing Excess’ year-end campaign.

Announcing our First-of-its-Kind Ethical GenAI Package