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Part of the Platform
Every model. One platform.
Pencil aggregates the world's leading AI models so you always have the right tool for the job, and switch freely as the market evolves.
Google Veo 3 now live
Trusted by marketing teams at the world’s leading brands
Publishing Platforms
Publish directly to
Google Ads
Facebook & Instagram direct publish
Google Ads
Facebook & Instagram direct publish
Google Ads
Facebook & Instagram direct publish
Google Ads
Facebook & Instagram direct publish
Why this matters
Open garden, not a
walled one.
One vendor locks you in. Pencil sets you free. Every leading AI model, one platform, switch anytime as the market evolves.
Walled garden
One vendor's models only
Guardrails, approval workflows, audit trails — all automatic.
Locked into their roadmap
Your data never trains models. You own everything you create.
Manual migration when better models launch
Cost per asset, ROAS, productivity — visible from day one.
Your data used to train their models
Fits your existing stack. No workflow disruption required.
Pay for capability you can't access
Fits your existing stack. No workflow disruption required.
Pencil open garden
Every leading model, one layer
OpenAI, Google, Adobe, Runway — all in one place
Best model auto-selected
per task
The right tool fires automatically, no guesswork
New models added
automatically
You're always on the cutting edge, no migration needed
No-train policy
Your data stays yours, always
Only pay for what you use
Transparent, usage-based pricing with no surprises
