Orange Logic

Status: General Availability
Category: DAM
Status: General Availability
Category: DAM

What it does

Provides bidirectional asset flow between Orange Logic DAM and Pencil — users can browse/import DAM assets into the Pencil asset library, and export finished creatives, images, videos, and feed variations back into Orange Logic folders (collections).

User benefit

Marketers can pull approved brand assets from Orange Logic into Pencil for ad creation, and push finished creatives back to the DAM for distribution — closing the loop without manual file transfers.

Try it yourself

Requires separate license?

Yes (requires customer's own Orange Logic instance with API access — client ID, client secret, domain)

Dataflow

IN: Images and videos with metadata (name, dimensions, keywords, expiry, file extension, preview URLs) from Orange Logic's Search API into Pencil. Keywords become Pencil labels.

OUT: Finished creatives, images, videos, and feed variations exported from the editor into a specified Orange Logic folder/collection.

Yes (requires customer's own Orange Logic instance with API access — client ID, client secret, domain)

IN: Images and videos with metadata (name, dimensions, keywords, expiry, file extension, preview URLs) from Orange Logic's Search API into Pencil. Keywords become Pencil labels.

OUT: Finished creatives, images, videos, and feed variations exported from the editor into a specified Orange Logic folder/collection.

Try it yourself