Campaign Manager 360 (CM360)
What it does
Integrates with the Campaign Manager 360 (DCM/DFA) APIs to import advertiser, campaign, placement, and creative structures, pull reporting data, create Dynamic Feeds for dynamic-creative campaigns, and package HTML5 creatives (with CM360-required bindings and Enabler scripts) into ZIPs ready for trafficking.
User benefit
Ad operations teams get production-ready HTML5 ZIPs and dynamic-feed entries for CM360, eliminating manual binding edits and Enabler-script wiring that normally precede CM360 trafficking.
Requires separate license?
No (uses customer's CM360 account; OAuth-based auth)
Dataflow
IN: Accounts, advertisers, campaigns, placements, creatives, dynamic profiles, and reporting data (impressions, clicks, conversions).
OUT: Dynamic Feeds created in CM360 (via createDynamicFeed) and HTML5 creative bundles packaged on object storage (R2) with CM360 Enabler bindings injected — ready for upload as creatives in CM360. No direct creative-library upload, placement assignment, or trafficking.
No (uses customer's CM360 account; OAuth-based auth)
IN: Accounts, advertisers, campaigns, placements, creatives, dynamic profiles, and reporting data (impressions, clicks, conversions).
OUT: Dynamic Feeds created in CM360 (via createDynamicFeed) and HTML5 creative bundles packaged on object storage (R2) with CM360 Enabler bindings injected — ready for upload as creatives in CM360. No direct creative-library upload, placement assignment, or trafficking.
