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Marketing has an AI operating system now

The only platform that aggregates every AI model, enforces enterprise governance, and turns production savings into media growth.

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Proven across global brands

33% cut-down in costs producing 46K AI assets

Doubled production speed in 24 markets

26% less spent on content
built for hiring at scale

33% leaner production costs in 1 year

Every Model.
One Platform. Zero Lock-In

AI moves fast, and walled gardens lock you into one vendor. Pencil brings the best models from OpenAI, Google, Adobe, Runway, and Stability AI into one orchestration layer, so you can always use the right model and benefit from new ones as they launch.

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Built for enterprise procurement trusted by
global legal teams

Every control your IT, legal and procurement team requires, included by default.

SOC 2 Type II

Independently audited security controls

No-Train Policy

Your data never trains our models

Full IP Ownership

Full ownership of everything you create

Data compliance

Compliant across EU, US, and APAC

Role-based access

Granular permissions for every role

Brand Safety

Enforce brand standards across teams

Latest case studies

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How Unilever Reimagined Content Production

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Salomon Created 1,000+ Creatives Without a Shoot

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The Engine of  
Your AI Strategy

Every control your IT, legal and procurement team requires, included by default.

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"Pencil is a great tool with lots of potential for many brands. It also unlocked huge efficiencies and time saving in asset generation which is a really notable benefit."

Susie O’Donoghue
Global Head of CRM, Data & AI
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William Grant & Sons

"The flow of the pilot was well organised....we got a good sense of what the platform is capable of and the process of content and concept generation. I felt also like we were dealing with experts in the utilisation of the tool...We will miss our weekly calls!"

Barilla

"The advances in text-to-video through Google’s Veo models, accessed via Pencil Pro, allow us to offer a new level of engagement for our customers."

Minako Kent
Managing Director of Global Marketing
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Japan Airlines

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