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Chat with Pencil to generate creatives

Use Pencil’s chat function to create copy and visuals.

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Trusted by 5,000+ brands and agencies, generating 1,000,000+ AI ad creatives

Get to creative breakthroughs in record speed

Talking to Pencil makes ideation easy. Unlock fresh ideas, new insights and untapped audiences - all before you’ve had your morning coffee.

Get to creative breakthroughs in record speed

Get ideas from your new creative sparring partner

Join forces with Pencil’s AI to unlock new ideas and insights. Pencil’s AI is laser-focused on what makes your brand and product special, helping you get the most out of your campaigns.

Get ideas from your new creative sparring partner
Professional-grade photography without the location shoot

Professional-grade photography without the location shoot

Use Pencil’s chat function to breathe life into campaigns and assets - from product shots to seasonal creatives. Get pixel-perfect shots in minutes using AI for editing and touch ups.

Make finished ads for every channel

Generate complete, polished video and image ads for any platform. Make the most of your creative with ad variations for new audiences, markets and campaigns.

Make finished ads for every channel

Explore more Pencil features

Scale Content

Use Pencil’s AI like a spreadsheet formula - generate multiple variations of ads, from translation to personalization.

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Understand Impact

Make top-performing ads every time with insights and strategies tailored to your brand.

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Collaborate & Launch

Collaborate within teams and across functions to create, approve and launch top-performing ads.

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Edit

Instantly create and edit images and photography tailored to your brand - from packshots to hero images to seasonal assets.

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