Let’s take the AI journey together.

Bias Breaker [v2]

Figma integration

Monotype integration

Photoshop integration

Announcing our latest model integration, Runway Gen4

Create Cinematic AI Videos with Runway Gen 4 — Now in Pencil

Announcing our latest model integration, OpenAI GPT Image 1

GPT Image 1 Now in Pencil: High-Fidelity AI Images at Speed

Measuring GenAI's Carbon Impact

New tools help marketers quantify GenAI-related emissions.

Google Veo 2 Comes to Pencil

Create high-quality AI video with Google Veo 2 inside Pencil.

Pencil Partners with Adobe

Adobe Firefly now integrates directly into the Pencil platform.

How Diageo Scaled Seasonal Content with AI

From Christmas to Lunar New Year, tailored content at scale.

How L'Oréal Tested AI Product Photography

From product shots to textures, shades, and campaign assets.

Preparing Students for the AI Era

Northwestern uses Pencil to bring practical AI skills into learning.

Ethical GenAI for Enterprise Brands

A first-of-its-kind package helping brands adopt GenAI responsibly.

How Unilever Reimagined Content Production

AI transformed one shoot into hundreds of audience-specific assets.

Lancel Uses AI to Push Creative Boundaries

A luxury campaign built around imagination, experimentation, and scale.

Lyka Turned Pet Food Marketing on Its Head

Fresh creative ideas helped redefine how dog food was marketed to consumers.

How Bravo Sierra Accelerated Ad Creation

From days of work to minutes, AI helped a lean team create and test more ads.

Amber Electric Simplifies Energy with AI

AI-powered creative made technical concepts easier to understand.

How Angela Caglia Stood Out in Beauty

Testing hundreds of creatives revealed what audiences wanted.

From Brief to Delivered, Without the Handoff

Brief Mode transforms messy creative briefs

Infinite Canvas: One Surface for Everything

Brings everything your team creates into one visual workspace.

Print-Ready Creatives

Print Mode brings print production into the same workflow as digital creatives

What Every Global Marketing Team Gets Wrong

AI can scale output. It can’t create cultural understanding.

Turn Any Brief into a Starting Point

Structured prompts that digest the brief and decide what to create next.